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Wednesday, June 29 • 1:30pm - 3:00pm
Hunting for Insights and Meaning using Human Centered Design

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Through a series of interactive, experiential exercises, participants will hone their human-centered skills to focus on empathy, problem-identification, ideation, prototyping, and solution testing. Ideal for both beginning and intermediate design thinkers.

Three Key Takeaways:
  • Learn how the processes we use for insight discovery today can be more rooted in human experience
  • Discover how to add HCD methods to your repertoire of Creative Problem Solving tools and take your clients on a process that will define new opportunities for growth.
  • Learn approaches, tools, and exercises to turn data and observation into insights that spark solution finding

Presenters
avatar for Alexandra Suarez-Carlo

Alexandra Suarez-Carlo

Founder, Lateral Strategy
Alexandra Suarez graduated from Cornell University and pursued an MBA in consumer behavior from ESADE Barcelona. She lived in New York, Spain, and South Africa and traveled to more than 40 countries before moving back to Puerto Rico to work in consumer research, strategic planning... Read More →


Wednesday June 29, 2022 1:30pm - 3:00pm EDT
Bisgrove/AC 128