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Tuesday, June 28 • 4:00pm - 5:30pm
Creating A Divergent Persona

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This session will describe how an individual can create a divergent persona in order to enhance the productivity of brainstorming sessions.  Furthermore, the methods for implementing the use of divergent personas into a group or organization will be detailed.  I posit that the techniques I will be sharing will have the potential to vastly extend the boundaries of each attendees' divergent thinking abilities.       

Three Key Takeaways:
  • Attendees will gain an understanding of “deep divergence” and how its utilization will increase the number and quality of novel ideas in a brainstorming session
  • Attendees will learn how to CREATE a divergent persona to contend with any shortcomings within the creative climate of a given group and/or the ability of individuals within the group to defer judgement
  • Attendees will learn how to effectively IMPLEMENT that divergent persona within their group and organization

avatar for Kevin Molesworth

Kevin Molesworth

President, Celadore Innovation / Celadore Creative
Kevin Molesworth began his career as an actor/director/producer of live theatre in New York City before finding his way into the world of live events.  Recognized as one of the "25 Young Event Professionals To Watch" and ranked among the "500 Most Influential Event Professionals... Read More →

Tuesday June 28, 2022 4:00pm - 5:30pm EDT
Bisgrove/AC 128